Signs to follow Tryba Solar Sun in mind

Human Services: whether recruit and manager remote

This sector, a priori attractive through the measures of the July 2005 Borloo legislation, offers the opportunity to start with a low investment: startup can be done in a small local, even without point of sale. However, with more than 100 existing signs, the profitability of many concepts rest still to prove. "The most efficient networks are those that specialize with a very high value offer." "For example, for services to the elderly, by offering benefits such as home care and support end of life", says Nathalie Dubiez, responsible for the franchise to HSBC France pole. Side franchisees, skills for recruitment and remote management are requested. "The employees of the franchisee should be rigorously selected and visited regularly to check the quality of the service, and to accompany them in difficult times." "Experience shows that this coaching of proximity contributes to a better training and their loyalty," says Nathalie Dubiez.

Signs to follow: Coviva, Adhap Services, Family sphere, Age of gold Services, Domidom.

Business services: Executive to excellent business profile

In this sector, franchise networks are an important market. Indeed, SMEs do not have the means to appeal to large service providers (particularly in the computer), while increasing needs for internationalisation and development of e-commerce. Admission (between 15,000 and 40,000 euros) is justified by immediate access to expertise, tools and services, as well as existing client databases. "The future franchisee must however be attentive to its real earnings and the added value of the know-how", insists Franck Berthouloux, consultant in Adventi Franchise. Signs often prefer candidates with a strong corporate culture, as a middle or senior managers, who have a more rapid understanding of the needs of customers. "Previously established knowledge network is also very useful in exploration." "Even if these frameworks profiles easily appropriated a method or a concept, they must above all have excellent business skills", says Nathalie Dubiez.

Signs to follow: Cartridge World, Rivalis, CrediPro, Expense Reduction Analysts.

Food trade: important for competent Manager investment

For small food surfaces, the offer is significant. Major groups of distribution (Carrefour, Casino, system U...) monopolize the market developing each several signs (8-8, Spar...). Attention to the mode of operation. The legal format varies from one sign to the other: the stewardship rental agent-responsible employee status, through the franchise or associated trade. "Well to ensure the General conditions of purchase of the products - margins, etc.-, as well as output of contract clauses - right of first refusal or pleasure", said Laurence Vernay, counsel to the firm Saje. In the case of a product such as chocolate, before solicit a sign, the candidate must "analyze the implementation by the franchisor offer to cushion the effect of seasonality", considers Nathalie Dubiez. The head of the stores there frameworks to strong commercial sensitivity with Manager qualities. "The investment is important." "Both in the financial sector, but also on a personal level, with a constant involvement", said Franck Berthouloux.

Signs to follow: Amorino, Jeff de Bruges, Cavavin, Vival.

Green economy: commercial jurisdiction before any sensitivity to sustainable development

Emerging sectors benefit from laws and tax benefits, but pay attention to the precipitation. "To be perennial and independent of the effects of mode or changes in law, an activity cannot be limited to a single product." Should focus on a complete offer: pump heat, solar or photovoltaic panel, stove or wood pellet boiler... "In view of the high investments due to the shop and the purchase of the equipment - more - candidates should check the fundamentals of the franchise: an original concept, a product recognized, a method of work and consistent exploration and real assistance", explains Nathalie Dubiez. "In this activity, the credibility is measured by the quality of the service, which means to ensure the supply of products, as well as its conditions of installation, maintenance and warranty", says Laurence Vernay. Profiles of business remain the most attractive.

Signs to follow: Tryba Solar, Sun in mind.

Real estate: required relational good and young welcome candidates

Franchise networks who resist well on a sector well heckled by the crisis, conducted a few years three major developments. "First, they formed the real negotiators not only to sell, but also to seek warrants at a fair price." Then, the agencies proposed new benefits: facilities for the move, preferential rates in the purchase or rental of equipment, etc. "Finally, they have put in place a common file: each agency provides its mandates of others and receives a commission on sales, where a best time of sale of immovable property", details Nathalie Dubiez. In a trade based on the relational and proximity, networks are looking for candidates with strong business profile. They do not hesitate to give a chance to their employees in less than thirty years. Real estate also benefits from the growth of the Internet. "It is still early to judge these networks of virtual agencies." "But they may respond to a demand by offering the possibility of working from home, at a lower cost," concludes Franck Berthouloux.

Signs to follow: Era real estate, Century 21, Guy Hoquet real estate, 123Webimmo, Efficity.